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Celebrate this Winter in Madison, Wisconsin



If you're looking for festivals and fairs, set your sights on Madison, Wisconsin, where winter gives way to perfectly brewed bock beers and hearty fare, as well as annual staple events that connect the Madison community to its cultural heritage. Explore the streets of Madison’s diverse neighborhoods and join the festival fun with these annual celebrations.


Beer & Cheese Fest | January 20

A popular, often sold-out event, Beer & Cheese Fest is a can’t-miss. Warm up in the heart of winter with samples of hundreds of delicious cheeses and beers while you mingle with brewers and cheesemakers from across the state.


Frozen Assets Festival | February 3 – 4

A 5K held entirely on the ice? Count us in. After the kick-off race, stay for free family-friendly activities on the ice.


Winter Carnival | 2024 TBD This annual carnival offers so much to do, from 3D snowflake making to snowshoe rentals and the Snow Ball. Enjoy all things winter in the heart of UW Madison’s campus.


Femmestival | 2024 TBD

Femmestival is a festival that celebrates and uplifts womxn, femmes and nonbinary entrepreneurs, artists and producers.


International Festival | 2024 TBD Join in the celebration of the rich cultural heritage and diversity of the Madison community. Taking place at the Overture Center, this event offers free performances, food from across the world, art available for purchase and more.


Photo credit: Sharon Vanorny


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