Nestled up against the foothills of the Blue Ridge Mountains in the heart of South Carolina's Upcountry, you'll find Greenville. The area’s friendly, thriving downtown pulses with things to do year-round. From one-of-a-kind shops, boutiques and art galleries to museums, tours and outdoor activities, Greenville is a welcoming retreat for visitors of every age and explorers of every type.
Visitors won’t want to miss Greenville’s four-day festival, Euphoria in Greenville on September 16-19, 2021. The festival will feature exclusive tasting events, intimate musical experiences, cooking demonstrations, wine seminars, multi-course dinners and live music concerts.
This year it’s celebrating its 16th anniversary of shining the spotlight on this gem of a city, showcasing it as a prime destination for culinary and music arts, with over 30 mouthwatering events, and over 60 chefs, musicians, and beverage professionals. Proceeds from the festival are distributed by a local nonprofit organizations, where over 40 charities have benefited from the festival throughout its existence.
Credit: Discover South Carolina